eNgage in China!
We are super happy to announce that we will now launch in our second main market, China. We at eNgage are excited to kick-off China right after the Chinese New Year and look forward to what 2018 has in store for us here.
Magnus Akesson, (CEO APAC) “Currently, the Chinese are 57% of the global esports audience along side the most populous country on the earth. China has more gamers than Europe and US combined so we see launching in China as the next logical step in our journey to bring the worlds first gamer drink to a global market and we look very much forward to launch here in 2018.”
China has seen explosive growth in gaming and esports. Major companies such as Alibaba and Tencent are placing bets on further growth with sponsorships, gaming theme parks and several large international competitions planned.
eNgage is to be launched right after the Lunar New Year but with lots of promotions to happen before, so watch this space.